Your data
Privacy Notice
OccuFertility, a product of Her Holistic Health Ltd. Last updated: March 2026.
Who We Are
OccuFertility is developed by Her Holistic Health Ltd. If you have any questions about your data, contact us at info@herholistichealth.co.uk
We are registered with the Information Commissioner's Office (ICO). Registration number: ZB841609.
What We Collect and Why
In short
- Your email, treatment phase and check-ins
- Used to show you relevant support
- Feedback answers, only if you gave them
When you use OccuFertility, we may collect:
- Your email address: to sign you in, send password emails and, if you opted in, occasional insights
- The treatment phase and context flags you select
- Your check-in responses, including PHQ-4 scores and work impact ratings
- Timestamps of your check-ins
We collect this to show you relevant support content based on your situation.
If you answered the optional feedback questions, we also store your ratings and any free text you provided.
We use these to help us improve the app.
Where It's Stored
In short
- Signed in: stored in your secure account
- Never signed in: stays in your browser
Your check-in responses, treatment phase, and wellbeing scores are stored in your secure OccuFertility account.
This is the same whether you signed in with an email link or an access code.
If you have never signed in, your preferences stay in your browser only and are not sent to our servers.
Your email address is stored on our account system. Feedback responses are stored separately.
Who Sees It
In short
- Individual responses stay with you
- Employers and clinics only ever see anonymised group patterns
- We never sell your data
Individual responses stay with you. Where this is provided through an employer, they only ever receive anonymised, aggregated patterns.
We do not sell your data or share it with third parties.
The only exception is the technology providers who help us run the app, under strict data processing agreements.
If you joined through a fertility clinic, your clinic sees anonymised quarterly group figures only if you choose:
"Share anonymous group results with my clinic".
It is off unless you turn it on.
The clinic never sees your individual answers or injection logs.
Nothing is shown until at least 50 people have chosen to share, and groups of fewer than 25 people are hidden.
Sub-Processors (Technology Providers)
The following companies process personal data on our behalf, each under a data processing agreement:
- Supabase
Purpose: Database, authentication, secure data storage
Location: UK (AWS eu-west-2, London)
- Resend
Purpose: Transactional email (account, password reset, reminders)
Location: US (SCCs in place)
- Vercel
Purpose: Web hosting and content delivery
Location: US/EU (SCCs in place)
- Ahrefs Web Analytics
Purpose: Cookie-free visitor counts (pages viewed, referring site, country)
Loads only if you accept analytics in the cookie banner.
No cookies, no personal data
Location: Aggregated only
| Provider | Purpose | Location |
|---|---|---|
| Supabase | Database, authentication, secure data storage | UK (AWS eu-west-2, London) |
| Resend | Transactional email (account, password reset, reminders) | US (SCCs in place) |
| Vercel | Web hosting and content delivery | US/EU (SCCs in place) |
| Ahrefs Web Analytics | Cookie-free visitor counts (pages viewed, referring site, country)Loads only if you accept analytics in the cookie banner.No cookies, no personal data | Aggregated only |
How Long We Keep It
In short
- Health data: up to 12 months after your last check-in
- Account deleted: personal data removed within 30 days
- You can ask for deletion at any time
Your health-related data is retained for up to 12 months from your last check-in, after which it is automatically deleted.
If you delete your account or ask us to, your personal data is removed within 30 days.
You can request deletion of your account and all associated data at any time in Settings, or by emailing info@herholistichealth.co.uk.
Your email address is deleted when you close your account.
If you opted into anonymised research, your data may first be anonymised and retained in our research cohort.
It cannot be linked back to you after that point.
Your Rights
In short
- Access, correct or delete your data at any time
- We reply within one month
- You can complain to the ICO
You have the right to access, correct, or delete your data at any time.
You can withdraw consent and close your account in Settings.
To exercise any right, email info@herholistichealth.co.uk and we will respond within one month, as UK GDPR requires.
If you believe we have handled your data incorrectly, you can complain to the ICO at ico.org.uk or call 0303 123 1113.
Changes
If we make significant changes to this notice, we will email you before they take effect.